The Ultimate Event Support Super Hero Team

Event Support Super Team

What is an ultimate event support super hero team?

Consider them your own version of the Avengers, of sorts. They are that group of employees that you turn to when planning and participating in trade shows, conferences and organized events. They are there to promote your business, provide support, sell your product and enlighten your audience on the benefits of using you. Each of these team members plays a fundamental role in your event success.

Let’s meet your event super team:

The Planner registers for upcoming events, prepares a marketing strategy, takes inventory of what is necessary for the event and makes sure it gets there.

The Greeter is a friendly and inviting person who welcomes attendees to your booth and introduces them to your business or organization.

The Networker visits other booths and listens to what they have to offer to see if there is any opportunity for your business there.

The Social Media Master promotes the event, as well as your attendance, to your social media audience.  They share pre-event posts such as how to register, along with real time posts during the event providing up-to-the-minute news and information.

The Information Wizard knows the ins and outs of your business and can provide specific details or answers to any questions that the other team members can’t.

Each member of your event support super team plays an intricate role in the success of your event. Although some members of your team may take on additional roles, it is important for them to concentrate on their own specific role in order to have a successful event. Events and trade shows require investment, but when you have the ultimate super hero team you’ll always have a great event.

If you need additional support, click here to download a copy of our event support checklist.

Cathleen Drury

About the Author:
Cathleen Drury is the Marketing Coordinator at CFS, Inc. in Norton, MA. You can contact her at cathleen@cfsinc.com or click here to follow her on Twitter.

Tim Slattery, April 11, 2017

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