Posts Tagged: non-profit

Do you treat each of your donors differently?

Do you treat each of your donors differently? For organizations looking to increase donations, one key element to improving response rates is data-driven, highly personalized, full-color printed direct mail campaigns that target donors with pinpoint precision. Today, fundraising is a billion-dollar-a-year industry that constitutes one seventh of the nation’s economy. Of those funds, nearly seventy five percent come from individuals like us. The best way to increase fundraising results is by understanding that the real value is in the “connection” born from ... Read more