When it comes to signage for your business, there is an overwhelming amount of options. Do you need a sign with indoor usage in mind, or do you need an outdoor sign? After narrowing down the location, you'll need to decide on the material. Deciding which material to use can become extremely stressful. Not only is the message on your signage very important, the type of signage you choose is also critical to your success.
Check out the most common types of ...
Meet Nicole – a talented Client Solutions Executive, and member of the CFS team for over 8 years. Her daily routine centers around providing solutions, and managing projects for her client base. Her areas of expertise are direct mail and fulfillment.
Would you like to get to know Nicole a little more? Keep reading!
What did you want to be when you were younger?
I always wanted to be a floral designer – until I discovered I was allergic to some flowers.
If you could live anywhere, where would ...
Meet Tony – he is our Vice President of Business Development and has been working for CFS for 3 years. His daily routine includes working with existing clients to establish and maintain relationships and develop new clients from prospects and different marketing efforts.
If you'd like to learn more about Tony, watch the video below!
Click here if you’d like to connect with Tony on LinkedIn. Stay tuned for more Meet the Team!
Read the transcript below:
What advice would you give someone going into your ...
While some printed materials are thought to be a thing of the past, people are still actively using business cards. Why? They come in handy for many occasions. Not only do they improve the legitimacy of your company, they’re also vital to your brand’s success.
Here are some reasons why you should still be using business cards.
First Impression – Business cards act as a first impression to prospects, and the cleaner, easier to read card will give off a better representation of who ...
Meet Carlos - he is our Production Lead, and has been a CFS team member for almost 16 years. His daily activities include overseeing fulfillment operations, which includes picking, packing, shipping and inventory management. He is also in charge of safety and forklift training.
Continue reading to learn more about Carlos!
What is one of your fears or phobias? Why?
Snakes, for the damage they can cause with just one bite.
If you could live anywhere, where would it be?
Alaska! I've always loved the mountains and ...
Meet Mary – she is a Client Solutions Executive, and has been a CFS team member for over 3 years. Her daily routine includes processing print and inventory orders, estimating printing, and providing solutions to clients.
Want to get to know Mary a little more? Keep reading!
What's your favorite holiday?
Thanksgiving because the food is good, it's a beautiful time of year and you get to spend time with your family.
What is your favorite outdoor activity?
What was your favorite subject in school?
Do you have ...
What makes great marketing? With technology changing, there’s always going to be a new way to market your brand. Whether it's social media, live videos or virtual reality – one thing that connects all these types of technology are emotions. The strategy is to get customers to connect to your brand. If your customer can relate or get attached, then you’ve made a connection and they will be more likely to consider you. Brands are pouring big money into doing this; are ...
Meet Maria - she is our Client Solutions Manager and has been working for CFS for 8 years. Her daily routine includes being the primary point of contact to both direct mail and fulfillment clients, as well as managing and executing direct mail projects.
Here's a quick Q&A with Maria to learn a little bit more about her!
What was your first job?
Server at Francis Farm
What sports teams do you root for and why?
I root for all Boston professional sports team, but am most ...
Have you ever thought, "Hey! We tried direct mail and it didn't work."
Did this experience leave you asking "Why do some direct mail programs not perform as well as expected?"
According to the Direct Marketing Association (DMA), direct mail can pull in response rates as high as 15% or as low as .03%. With such a large gap, it is easy to see why many companies lost their faith in this very popular marketing practice.
Over the years we've learned how well a ...