Direct mail is a great way to get your name and message out to clients and prospects. With less competition in mailboxes, this is a perfect way to reach out and expand your brand.
To get you started on your next direct mail campaign – we’ve put together a checklist that will help increase your brand’s awareness.
• Set SMART goals for your campaign (Specific, Measurable, Achievable, Realistic and Time-Bound)
• Create a budget and make sure you consider how much each response will ...
And I didn't get a response!
All too often we hear this as a reason for businesses eliminating direct mail in their marketing strategy. There are many things that affect the number of responses received. We’ve come up with a list of the top reasons why postcards may not receive the desired results:
• Mailing only once – If you only send a mailing once, your mail won’t bring the brand awareness you desire. Multiple mailings increases your brand’s credibility and recipients feel more ...
Improve your print management efficiency and lower costs!
Fulfillment comes in an array of shapes and sizes – some are obvious, some are not. Our client had a problem managing their printed materials as well as distribution to branches. Also, multiple vendors were used making it difficult to control costs.
Click the 2 minute video below to see how CFS helped them manage their printed materials and control their spending costs.
Did you miss our fifth video?
Email marketing is a proven way to get your brand out to thousands of prospects. While it is considered one of the oldest forms of online marketing, it still continues to be the most effective. In order for you to get a great response from your email, it has to be engaging and a lot of people are finding it more and more difficult to do that.
Here are 7 simple tips to get a better response from your email marketing campaigns:
• Use an engaging ...
Score a hole-in-one with product testing!
Fulfillment comes in an array of shapes and sizes – some are obvious, some are not. Our client tests new golf balls by mailing samples to their VIP clients. The mailings were not being sent out on time, resulting in delayed customer feedback.
Click the 2 minute video below to see how CFS helped them increase feedback from their VIP customers.
Did you miss our fourth video?
Stay Focused on Fundraising!
Fulfillment comes in an array of shapes and sizes – some are obvious, some are not. Our client organizes a walk for over 35,000 participants to support hunger relief programs. The event became so popular, they outgrew their on-site storage facility.
Watch the 2 minute video below to see how CFS helped them successfully pull off their event from start to finish.
Did you miss our third video?