Trade Shows

The Ultimate Event Support Super Hero Team

What is an ultimate event support super hero team? Consider them your own version of the Avengers, of sorts. They are that group of employees that you turn to when planning and participating in trade shows, conferences and organized events. They are there to promote your business, provide support, sell your product and enlighten your audience on the benefits of using you. Each of these team members plays a fundamental role in your event success. Let’s meet your event super team: The Planner registers ... Read more

Trade show season is almost here…

Are you ready? Trade shows are a great place to meet with hundreds, if not thousands of motivated and potential customers. They are also a great way to stay connected with your current clients as well.  While they require a lot of planning, the results from trade shows can be rewarding – such as increased brand awareness, or the number of leads received. Here are 5 B’s to consider when preparing for trade show season: • Be Prepared – Make sure you have enough well-designed marketing ... Read more

Marketing Tips for 2017

The New Year is approaching… a lot faster than we expected. Have you started thinking about how to market to your prospects in 2017? We’ve come up with a few marketing tips that will help you start the New Year on the right foot. 1) Social Media – Are you unsure of what to post on your company social media pages? Focus on industry updates such as a blog post from your website, or use personal posts such as events happening in ... Read more

Signage – more than just a sign!

When people think of signs for their business, they mostly think of road side displays. They’re a great way to bring in prospects, but they’re not the only type of signage. Below are a few additional types of signs that are sure to attract new customers. • Company Vehicles – Want a continuous way to market your brand to thousands of people on a daily basis? Add your branding to your company vehicle(s). It is the original “mobile” marketing and is proven to ... Read more

Summer Event Tips!

Planning an event is always a task, no matter the size. There’s a lot to think about, such as setting the right date and choosing a location. There is also a lot that can go wrong during this time. To make your next event as painless as possible, we’ve come up with a few tips to help you through the process. Promote early – Summer is a time when most people are planning for vacations, so don’t wait until the last minute ... Read more

How to market your brand in 2016

As the year comes to a close, now is the perfect time to reflect on how you are marketing your brand. Look closely at your marketing strategies over the past year and consider what is and is not working. Both the hits and the misses can be improved in 2016. With the New Year comes a new attitude, so being open to new ways of marketing your brand can freshen and revitalize your brand’s message. Ask yourself – are we taking ... Read more

5 strategies for getting the most out of your trade show investment.

As part of our marketing strategy, CFS actively participates in a number of trade shows and conferences each year. These events have proven to be a great way to promote our brand, products and services; in addition, they are an efficient way to network with a large number of potential customers. The next time your business participates in a trade show or conference, take a step back and look at your booth. Ask yourself this question: “Is my booth getting the attention ... Read more

3 reasons you need an Event Support Specialist.

Whether it’s an intimate conference or a large-scale fundraiser, pulling off a successful event takes delicate balance and requires significant investment in time and resources. As with planning any professional gathering it is possible to feel a tremendous amount of pressure; attendees have invested their valuable time, and it’s essential that you convey your message in a timely and effective manner. Do you feel overwhelmed when planning an event? Are you currently using an event support provider, but aren’t satisfied with ... Read more

Tales from a Trade Show Booth!

Recently, CFS participated in the SouthCoast Business Expo at White’s of Westport. Members of CFS got the opportunity to interact with customers and prospects and network with other businesses. It was a successful event. While every trade show is different, there are a few things you should do at every show to be successful. Here are a few quick tips from some of the team at CFS to help you have a successful tradeshow experience! Tim Slattery, CEO When someone walks up to your ... Read more